Happy Easter/mothers day from Sainsbury's

Great to see more of my Sainsbury's launch campaign out and about, this time  for Mothers day and now Easter.

Shot for the wonderful guys at Wiedens.

 

SAINSBURYS NEW LAUNCH CAMPAIGN

Widen and Kennedy London asked me to photograph the food for the agency’s first advertising campaign for Sainsbury's after wining the new account last year. 

We had lots of fun making all kinds of food dance, the blueberry smoothie was a messy day having to build a tent to catch all the flying blueberry smoothie, who knew a blueberries could fly that’s far?!